SIMPLY ELDERFLOWER SPECTACULAR SPARKLER

Martin Frobisher’s is expanding its Spectacular Sparkler range with the launch of a delicately flavoured Simply Elderflower pressé; a perfect tipple for consumers who like to drink their courage without the Dutch.

This latest addition to the range is a lightly flavoured sparkler; made in Devon with natural spring water. With no hidden nasties, this thirst-quenching, refreshing drink is low in sugar with just 65 calories per 330ml bottle.

The Martin Frobisher’s range of Spectacular Sparklers has been designed to solve the problem of what to drink when not drinking. Designed as a long drink, this range also gives added flavour when served as a mixer with spirits.

Jessica Waller, head of brand at Martin Frobisher’s, said, “Our range of Spectacular Sparklers satisfies the demand for non-alcoholic drinks out of home.  This new flavour is crafted to have all of the taste without high levels of sugar. It is unfussy, crisp on the palette and refined.

“We continue to support operators; helping with our Art of Tippling recipe booklet to build upon their soft drinks menus while boosting profits. Innovation with new flavour combinations continues and we will be focusing on further NPD over the coming year.”

Available from July, Simply Elderflower is the fifth flavour to join the Spectacular Sparkler range alongside Orange & Lemon, Raspberry & Grape, Apple, Pear & Elderflower and Ginger & Juniper.

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